CATEGORY Photography

How to Shoot Product Photography White Background

How to Shoot Product Photography White Background – Boost Your Business

If you love photography and if you are interested in knowing how to shoot product photography white background, then you are in the right place. We will talk about some common tips on the subject matter for the benefit of our readers and customers. It certainly will be helpful in giving the first impression to the customers and other stakeholders. 

How to Shoot Product Photography White BackgroundHow to Shoot Product Photography White Background

There is no doubt that white background photography can make a big difference as far as the conversion rates are concerned. There are research studies to prove this and the white background help them to focus on the product and other relevant information.

Types Of Product Photography

Before going deeper into the subject, we need to understand that there are basically two varieties of product photography. They are lifestyle photography or product-only images. While the former only shows the products being used, the latter is about the lifestyles that are associated with various situations and events. Knowing how to photograph your products can help you better setup your small business display at a trade show. In this article we will be focusing only product only photos and understand how white background could be helpful for your green business.  

What are the Benefits?

Here are some common benefits of shooting product photography using white background

  • They help in making the products stand out. A white background is known for its gorgeous continuity. It offers visual appeal and helps the viewer to have a closer look at the actual products rather than getting distracted by the colored background. 
  • More versatility for marketing channels. When you have a budget in mind then you would like to ensure that you want to make the best out of your photography. In such situations, white background certainly helps a lot. 
  • They are easier to edit. 
  • Upgrading from white to color is easy but not the other way round. 

How To Go About Photography With White Background

You must follow some basic guidelines:

How to Shoot Product Photography White Background

How to Shoot Product Photography with a White Background

  • Ensure you have the right product angles and the right lighting setup. The angle between your product and the camera should also be perfectly measured. 
  • Pay attention to the right image saturation.
  • The overall color palettes should also be taken into account. 
  • Yes, the image dimension and size should be pre-determined without being too big or too small. 
  • While white background is important, attention must also be paid to the white space around each product. 

Have the Right Equipment

It is also important that you have the right equipment for product photography. Here are a few of them:

  • Photography lighting equipment – such as a light tent and light box. 
  • Shooting table.
  • Right powered bulbs and lights. 
  • Right sized tripods (You must ensure that it has the right adjustability, orientation adjustability, inbuilt spirit level and stability. Yes, it also must be able to handle the right payload because some lenses and cameras are quite heavy. 
  • Decide whether you will be using a smartphone or camera.
  • Yes, you also must have the right photo editing software. This is important when it comes to editing high quality photo formats such as .RAW and .PNG

Conclusion

Once these basics are in place you must get into the actual shooting that will teach you the right lessons as far as answering the question how to shoot product photography white background is concerned. It could be a matter of trial and error in the beginning but with passage of time, you will be able to do a good job of it. 

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photography lighting tips

Photography Lighting Tips

The first rule to holding a camera is balancing light. It does not matter your level of expertise, you need to follow this rule or your work will not be so good. Once you practice and perfect this technique, your skills will see massive improvement. One of the things you should learn by heart is photography lighting tips. 

Photography Lighting Tips

Are you trying to take your photography skills to the next level? This post will help you do that. You will learn about insider tips to play with lighting. You will get practical skills that will change your work. Keep reading. 

Don’t Ignore the Color Temperature

Did you know that sunlight has color? It does, but your eyes can’t see it. Camera sensors can capture that light. You have to keep that in mind as a trade show tip or if you’re trying to photograph any photo in general for resale or fundraising. If you are not careful with that tone, you will mess your shooting opportunities. In the morning and afternoon, the sunlight tone tends to be slightly warm. It turns to bluish when the sun is over your head. 

Use Front Lighting Only Where it Serves You Right

Front lighting helps to kill the illusion of texture. However, you should limit its use. Portraits work well with front lighting, as you can use it to conceal any facial scars and other defects. It is in landscape where you should avoid this kind of light. Instead, go for side lighting to add texture and capture items in the background for your business’ product. 

photography lighting tips

 

Use Broad Light to Suppress Rough Edges

Broad light will bring out soft light on your images. With it, you get fewer shadows and texture is limited to a minimal level. Use a diffuser when working with broad light. You will get excellent results when using this light with portrait shoots. Find the balance you need, and your images will be oozing topnotch skills. 

Use Shadows to Create a 3D Look

Shadows may not always be welcome to your photo space, but there are times you will need them. You can use them to create a third dimension to your images. If used well, they make your set look like it is based on actual space and not flat ground. You will get pictures that look more real than the typical 2D.

Keep Light Closer to the Subject

Keeping your subject far away from the source of light only increases the intensity of the light on it. Closeness to the source of light makes your pictures broader. Therefore, they look more natural since the light is evenly distributed on them. Try testing this by taking a picture close to the light and another light away. You will notice the difference.

Bottom Line

Product photography is the art of light balance. It all boils down to how you control the light falling on the subject or product. Each action has its consequences, and you will see them on your final product. It is very embarrassing to miss a great shot of your product just because you got it wrong with lighting. With the photography lighting tips you have learned here, put them to practice. Worst comes to worst, you can reach out to pros that’ll take beautiful photos of your product for you.